Elevate your event marketing attribution with ticket sale graph annotations

We're thrilled to announce our latest feature: sales graph annotations. This powerful addition to our platform allows event marketers to take control of their ticket sale tracking and reporting like never before.

What are sales graph annotations?

Sales graph annotations revolutionize the way event marketers track ticket sales for their events. With this feature, users can annotate their ticket sales graphs with key campaign moments, providing invaluable insights into what activities are driving ticket sales.

Along with key emails, SMS messages and gamified campaigns, Audience Republic users can now record external marketing activities such as the launch of a radio advertising campaign, a television advertising campaign, or a billboard placement. This means every significant marketing effort can be meticulously recorded and analyzed against ticket sales.

How does it work?

Simply navigate to the "Events" tab in the Audience Republic platform. Every marketing email, SMS, or gamified campaign - such as pre-sale and competition - that is linked to your event will be automatically recorded. However, the additional value lies in the ability for marketers to manually input and annotate key moments that may not be captured automatically. Ideas of activities to include as annotations include:

• Television advertisements
• Radio advertisements
• Social media campaigns
• Paid digital advertising campaigns
• Out-of-home advertisements such as billboards

The key benefits of annotating your sales graph

• Granular Insights: Gain deep insights into the effectiveness of every marketing campaign, from email blasts to outdoor advertising.
• Optimized Strategies: Identify what works and what doesn't, allowing for data-driven adjustments to marketing strategies in real-time.
• Enhanced Collaboration: Foster collaboration among team members by providing a clear visual representation of marketing efforts and their impact on ticket sales.

Get started today!

Sales Graph Annotations are now available to all Audience Republic users. Whether you're promoting concerts, festivals, conferences, or any other type of live event, this feature will revolutionize the way you track and analyze your ticket sales and marketing campaigns.